The words used to describe various types of Cardboard Display Units can be confusing to say the least.
For example, did you know that there’s a big difference between a point of sale display and a point of sales display?
And did you know that a point of sales display is the same thing as a point of purchase display, but a point of sale display (no ‘s’ on the end of ‘sale’), is different?
And where do Free Standing Display Units (FSDUs) fit into the mix?
Read on to find out…
What is the difference between a Point of Sales Display and a Point of Sale display?
Point of Sale Display is a very general term that can be used for any printed promotional display material in a retail store, like the example of the giant egg box image shown below. It’s purpose is to increase sales, but it doesn’t necessarily have to hold product, or be located near the checkout areas.
The term ‘Dump Bins’ (including Retail Dump Bins, Magazine Dump Bins, Brochure Dump Bins, and Catalogue Dump Bins) covers quite a wide range of cardboard displays. See our cardboard dump bins page for further information and images of the various dump bin options for sale.
But don’t worry too much…
The helpful team at Envoprint are quite used to digging deep behind the terminology used to find out exactly what kind of cardboard display or stand is going to work best for you.
We’re quite used to being asked for an FSDU Units for example, which is exactly the same as an FSDU without adding Units on the end, as FSDU stands for Free Standing Display Unit.
And if you ask for a ‘cardboard display thingy’, that’s fine, we’ll just ask a few intelligent questions to find out what you require!
Get in touch with our expert advisors today, to find out what kind of cardboard display unit is going to promote your product or service the best.